Marketing Concept: Storytelling for Business

Do It! Blog: Marketing for Smart People™

Marketing Concept: Storytelling for Business

Posted by David Newman on Sat, Dec 03, 2011 @ 08:41 AM

delicious

Marketing concept for today: Storytelling for Business. This infographic came across my desk recently from the folks at Fathom Business Events. Whether your preferred method of telling your story is LIVE, such as speaking and seminars, or other online/offline channels, THIS is exactly what you should be spending your time doing:

Marketing concept storytelling for business

What do you think? Please use the COMMENTS area below to (wait for it...) share YOUR STORY about how these strategies have worked for you!

Tags: marketing for speakers, marketing ideas, brand strategy, marketing speaker, marketing strategist, marketing for coaches, advertising, professional services marketing, consultant marketing, consulting firm marketing, success tips, conference speaker, marketing concept, storytelling, marketing mix, raintoday, marketing consultant

Comments

I Have found that telling your story is better than 100 commercials,flyers, or sales pitches. I am a personal trainer and I use story telling all the time so a prospective client sees what drives me. It also lets them now that what you do is more than a job, its a purpose.

Posted @ Sunday, December 04, 2011 11:44 PM by Darryl Williams

Darryl,
You are 1000% spot-on to say that telling your story connects deeply with communicating your purpose. Your thought reminds me of Simon Sinek and his great book "Start with Why" If you haven't seen it, take a look here:
http://www.startwithwhy.com/Read.aspx
Thank you for your comment, Darryl.
-- David

Posted @ Monday, December 05, 2011 5:25 AM by Marketing Speaker David Newman

I absolutely LOVE this poster of sorts by Fathom Business Events! Stories are the smores of marketing. Hand me a piece of chocolate and some graham crackers, my marshmallow is ready!

Posted @ Monday, December 05, 2011 9:46 AM by Mary Foley

Mary,
Thanks for your comment. And you're making me HUNGRY! "Stories are the Smores of Marketing" - I'm seeing yet another great blog title for YOU. Until then, let's keep roasting, shall we?
-- David

Posted @ Monday, December 05, 2011 3:57 PM by David Newman

Love what you're doing - I'm an oral Irish Story Teller for adults and witness every time the impact a story (I tell Irish myths, folklore, contemporary tales) has on people - it reintroduces 'listening', taking time out to listen...we retain far more when a good story is told...

Posted @ Monday, December 12, 2011 4:43 AM by Maxine Lennon

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